STRATUM PRODUCTIONS

Enhanced Coordination & Communication: Stratum Productions’ LASSO Experience

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tori anderson headshot

“What you will get with LASSO is a team of people, actual people, who are going to be readily available to help you and who are going to be willing to hear your feedback.”

— tori anderson, Co-Founder, Stratum Productions

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STRATUM PRODUCTIONS

Customer Profile

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AV PRODUCTION

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LINCOLN, NEBRASKA

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7+ YEARS IN OPERATION

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5+ FULL-TIME EMPLOYEES

The challenge: Disconnected systems & process inefficiency 

Stratum Productions, co-founded by Tori Anderson, who also serves as the Labor and Resource Coordinator, faced significant operational challenges managing multiple platforms for client interactions, team coordination, and financial management. The complexity of using different systems for various functions led to inefficiencies and communication gaps within the team.

The discovery of LASSO marked a turning point for Stratum Productions. LASSO offered a comprehensive solution that integrated client management, team communication, and financial operations into a single platform. This selection was particularly motivated by LASSO’s integration with QuickBooks, which streamlined billing processes and improved overall communication transparency.

Implementation & Results

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Integrated Operations: The all-in-one platform eliminates the need to juggle multiple systems, simplifying the management of client interactions, team coordination, and financial processes.

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Enhanced Financial Management: LASSO’s integration with QuickBooks facilitates a smoother billing process, reducing manual data entry and automating invoice creation. This not only saves the team time but also minimizes errors associated with financial transactions.

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Improved Team Coordination: LASSO’s crewing feature revolutionizes how Tori coordinates labor and resources. She can now invite multiple team members to jobs, track their availability, and assign roles efficiently, which significantly enhances productivity and strategic decision-making.

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Responsive Customer Support: Stratum Productions benefits from LASSO’s commitment to continuous improvement and responsive customer support. The LASSO team actively engages with feedback from Tori, making iterative changes that enhanced the platform’s intuitiveness and functionality.

Feedback from the team

Tori Anderson has been thrilled with the changes brought by LASSO. “Honestly, it was easy, it was seamless, and we’re excited to truly put it into action,” she remarked. The ability to interface directly with QuickBooks was particularly beneficial, as it put an end to frequent miscommunications about project statuses within the team.

Crewing in LASSO has made a dramatic difference in Tori’s labor coordination responsibilities. “It simplifies my life. It makes it so much faster, and it makes me really think through the positions and the people we’re putting on the jobs,” Tori explained.

Stratum Productions has a more streamlined, efficient, and cohesive operation thanks to LASSO. The platform not only addresses the team’s initial challenges but also adds significant value by enhancing financial management, improving team coordination, and providing excellent customer support. Stratum’s experience demonstrates how integrating multiple operational facets into a single platform like LASSO can transform business processes, leading to greater efficiency and success.