NASHVILLE, Tenn. — December 4, 2025 — LASSO, the all-in-one operating system for live events, today announced the release of its enhanced customizable Quoting solution, a complete reinvention of how event production teams build and share quotes. Developed directly from customer feedback, the new tool delivers the flexibility, visual polish, and financial accuracy event professionals have been asking for.
Quoting has always been part of LASSO’s platform—but this next generation takes it further. The new solution gives teams the ability to create branded, client-ready quotes that go far beyond line items, combining visual storytelling with real-time accuracy to help companies stand out, communicate clearly, and close deals faster.
“Event pros told us they wanted more control—over how their quotes look, how they tell their story, and how they collaborate with clients,” said Clay Sifford, CEO of LASSO. “We listened. This new quoting experience reflects years of feedback and insight from the industry. It’s intuitive, powerful, and purpose-built for how event teams actually sell.”
“Every part of this release came from the real-world challenges our customers face,” added Angela Alea, President of LASSO. “Quotes set the tone for client relationships—and too often, that process has been manual, inconsistent, and time-consuming. We wanted to change that. With this new quoting experience, event companies can present their value clearly, stay on brand, and move faster—all while protecting profitability.”
Designed to bring clarity and creativity to the quoting process, LASSO’s updated quoting solution includes:
- Full design and layout control for branded, visually engaging quotes
- True version management, so every quote update lives under one link
- Flexible sub-quotes, allowing teams to organize options or packages with ease
The result is a quoting experience that looks and feels as professional as the events it represents, backed by LASSO’s financial precision and all-in-one integration across crew, inventory, and event management.
The release marks another step in LASSO’s mission to simplify live event operations while helping companies boost margins and deliver standout client experiences.
For more information, visit www.lasso.io/quotes.